Kordsa is the leading manufacturer of industrial nylon and polyester yarn, tire cord fabric and single end cord.

Fair Name : JEC
Fair Year : 2018
Venue : Paris
Stand Size : 154 square meter

Challenges

KORDSA was looking to improve brand recognition and drive more quality leads at JEC 2018. Now the challenge was to find new ways to remain competitive and to showcase their latest multi-image display walls and control rooms.

Such a welcoming stand was designed that it strengthens the relationship with existing customers as well as draw new attendees to the booth.

Solution

Keeping in mind the client objective, we knew that a customised build solution was the best way forward. We introduced the hanging concept for the entire booth with company logo showcasing global presence as the key feature. The booth is designed with a simple and easy to navigate interior. Moreover, we highlighted the promise, image and identity of the brand. These features were combined to create a striking booth that cemented Kordsa status.

Result

We achieved the business objectives with utmost ease gaining more leads in less time and generated greater performance than ever before. The booth was very impressive and the visitors were keen to know about their products and offerings.

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