METINVEST group is a leading group of steel and mining companies. They are completely into the mining and processing of iron ore and coal to making and selling of semi-finished and finished steel products. They have their steel and mining production facilities in Ukraine, EU and US.
Fair Name : WIRE & TUBE 2018
Fair Date: 2018
Venue : Dusseldorf
Stand Size : 100 SQMT
METINVEST was looking to improve brand value and take the maximum opportunity in network building in the Wire & Tube 2018 fair. Now the challenge was to find new ways to remain competitive and to showcase their latest multi-image display walls.
We came up with a double decker booth, a welcoming format to draw attendees into the booth. The brand logo was quite visible & was highlighted as the main feature of the entire booth. We introduced the hanging branding to reach out to the customer. Design elements were on the front façade. We created a unique space that compelled attendees to stop by with its light-filled space, modern feel and dynamic graphics.
We came up with a double decker booth, a welcoming format to draw attendees into the booth. The brand logo was quite visible & was highlighted as the main feature of the entire booth. We introduced the hanging branding to reach out to the customer. Design elements were on the front façade. We created a unique space that compelled attendees to stop by with its light-filled space, modern feel and dynamic graphics.
