In this article, we will share details about the upcoming toy fairs and a few tips for those who are planning to exhibit at the Toy Fair 2024.
From the dedicated toy fair in London to the iconic New York Toy Fair, from the international Spielwarenmesse toy fair in Nuremberg, Germany, to the international toy fair in Istanbul, we have everything covered about the upcoming toys and gaming events.
The toy industry is very competitive and full of creative ideas. The United Kingdom offers a lucrative marketplace for its toy sellers. In 2015, toy and gaming companies in the UK remained successful in generating about 4 billion British pounds. But in 2021, it went slightly up by the 4.7 billion mark. Seeing the growth trends, it can be expected that the gaming market will reach over 5.5 billion mark by 2027.
In 2022, the toys and games market of Germany made a lot of money, around US$ 5.50 Billion. The toy and gaming industry of the USA made a total revenue of US$122.90 billion in 2022 which was 2.9% higher from the previous year's revenue of $119.50 billion. Considering the expansion of the toy industry, it can be expected that participating in toy fairs in 2024 could be beneficial for any business.
Toy Fair London 2024:
Dates: January 23-25, 2024
Venue: Olympia London Grand, Kensington, W14 8UX
The past event is participated by 200+ exhibitors and the upcoming Toy Fair London 2024 fair is expected to be participated by 250+ exhibiting companies from UK and across the globe. Various types of exhibitors come to exhibit each year from classic board games to high-tech gadgets.
Book exhibition stand builder in London now and get ready to immerse yourself in a world of games.
New York Toy Fair 2025:
Dates: March 1-4, 2025
Venue: Jacob K. Javits Center | New York, NY
The toy industry generates $104.2 billion annually, so exhibiting at such big business New York Toy Fair 2025 events may significantly contribute to your business growth. In 2020, the event was attended by 24000 global toy industry professionals including some of the biggest names in the toy business. In the last edition, 1021 exhibitors exhibited in the show.
SPIELWARENMESSE Toy Fair:
Dates: Jan 30- Feb 03, 2024
Venue: Messe Nuremberg, Nurnberg, Germany
This is the largest and most important event for the toy industry. The event was attended by 2900 exhibitors from 68 countries, and 62000+ attendees from 130 countries in the last edition.
The Spielwarenmesse event will be divided into various product categories including dolls, soft toys, lifestyle products, baby and infant products, wooden toys, school articles, etc. So, if you have a toy business, then you can hire an exhibition booth builder in Germany to exhibit at the show.
This is the most important exhibition in the Eurasian region to discover and buy new toys and gaming products. Product categories will be model dolls, plush toys, sea pool games, innovative toys, computer games, etc.
In 2019, the event was organized at a space of 3671 square meters, and 56 brands from China, Denmark, Hong Kong, and Turkey have showcased their products to 3173 visitors.
Participating in a toy fair can be an excellent opportunity for toy makers, sellers, and other professionals belonging to the toy world. However, to fulfill your business goals at these events, you need to plan carefully. We have suggested some tips that will help to prepare for a successful toy fair experience:
As an exhibitor you must be clear about your exhibiting goals and what you want to achieve participating at the event. Are you looking for connecting with potential buyers? Do you want to increase brand awareness?
Having specific goals will guide your planning and help you to achieve your business goals.